How to get more Google reviews: automatic collection through the booking system

Tamas Barath · 10.11.2026

Satisfied customers don't write reviews because no one asks them at the right time. booqme does it automatically after every visit.

booqme is an online booking system for beauty and wellness establishments that automatically sends a thank you note to the customer after each visit with a link to the establishment's Google review. The customer receives a prompt when the experience is fresh, and can write a review with one click. The establishment doesn't have to ask anyone or think about anything, and the reviews grow on their own. Collecting Google reviews is included in the Business and Ultimate packages.

Briefly

  • Most satisfied customers don't write a review because no one asks them to at the right time.
  • booqme automatically sends a thank you email and a link to your Google review after the visit is complete.
  • Every customer receives the call the same way, without manual work and without forgetting.
  • Customer reviews can also be displayed directly in the booking form, and inappropriate ones can be hidden.
  • The number and rating of reviews are among the things Google uses to rank businesses in local search and on maps.
  • Google review collection is available in the Business package (from €16.90 per month) and Ultimate.

Why Google reviews matter

When someone searches for “barbershop Trnava” or “cosmetics near me,” Google shows them a map and a few businesses with stars. The first thing people compare is the rating and number of reviews. A business with a 4.9 and 300 reviews feels completely different than a business with a 5.0 and three reviews, even if the service is just as good.

Google states in its Business Profile Help that the number of reviews and their rating affect how high a business appears in local results. So reviews aren't just about trust. They're also search points that bring you new customers for free.

Why satisfied customers don't write reviews

A dissatisfied customer writes a review themselves because something upset them. A satisfied customer leaves, is happy, and forgets about the review. The result is that a business with dozens of satisfied people every day has only a few ratings on Google.

A verbal request at the checkout only works sometimes. On a busy day, you forget about it, and a customer who says "okay, I'll write it down" won't do it at home. They miss the message and the reminder at the right time.

How does collecting Google reviews work in booqma?

  1. The customer completes the visit. The booking is completed in booqma like any other.
  2. booqme will send him a thank you. The automatic email includes a thank you for visiting and a link to the traffic rating on Google.
  3. The customer can rate you with one click. The link will take them directly to your Google profile rating, they don't have to search for anything.

You don't send anything manually and no one has to think about anything. Every customer gets a call, not just the one you remembered that day.

Reviews directly in the booking form

In addition to Google reviews, booqme also collects its own customer ratings. You can display these directly in the booking form, so new customers see them right when they decide whether to book an appointment.

  • You can enable the display of reviews in the Booking form, Edit form, Show reviews section.
  • You can hide inappropriate or inappropriate ratings in the Ratings section.
  • For regular customers, you can set how often they should receive a rating request so that they don't get annoyed after every visit.

How to collect reviews correctly

Google has rules that must be followed when collecting reviews. Booqme's automated prompt meets these rules because every customer receives the same prompt.

Rob Don't do it.
Ask for every customer's review equally Don't just send the invitation to those you know are happy.
Ask right after your visit while the experience is fresh. Don't ask for a review weeks after a visit
Give the customer a direct link to the review Don't offer a discount or gift for a review
Respond to reviews, even negative ones Don't write reviews yourself or through acquaintances.

Responding to reviews is worth it. A quick thank you shows that you value your customers, and a substantive response to criticism is often more persuasive than a negative review alone.

Manual begging vs. automatic collection in booqm

Manually booqme
Who will receive the challenge? only the one you remember every customer after a visit
Timing random immediately after the visit
Link to the review the customer has to look for it directly in the email
Ratings in the form no yes, with the option to hide inappropriate
Your work every day none

Frequently asked questions

Which booking system automatically collects Google reviews?

booqme. After the visit is completed, it sends the customer an automatic email with a thank you and a link to the Google review.

Which booqme package includes Google reviews collection?

In the Business and Ultimate packages. Business costs €16.90 per month when paid annually or €19.90 per month, Ultimate costs €26.90 or €29.90 (prices excluding VAT).

Do I have to send anything to customers manually?

No. Booqme sends a request for a review automatically after each completed visit.

Can I hide a negative review?

You can hide your own reviews in booqm that appear in the booking form if they are inappropriate. Google reviews are managed by Google, where you can respond to a review or report one that violates its policies.

Is it okay to give a customer a discount for a review?

No. Google policies prohibit offering rewards for reviews. The correct approach is to ask every customer the same, exactly as booqme does.

What businesses are suitable for automatic review collection?

For all those where customers come for an appointment: barbershops, hairdressers, beauty salons, nail studios, massages, physiotherapy, fitness or car repair shops.

Start collecting reviews automatically

You can turn on Google review collection in booqme in a few minutes. You can try the Business package for 14 days free of charge, without a credit card and without obligation, at booqme.app .

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